Creative strategist
/ comms consultant

“cuts through the clutter quickly, to get to
really sharp and interesting insights and ideas”

My availability

Send me an email about your brief
hello@mattweatherall.com


Hello! If you’re reading this, you’re someone that I might like to work with or you’re curious about what it is that I actually do (hi mum). Either way, I hope this FAQ-style website goes some way to answering the questions that brought you here.

So, what do you actually do?!

Give me a question and I’ll find opportunities and show what’s possible. Usually that means doing desk research, generating insights, developing creative strategies, and/or coming up with ideas, activations, and creating content.

Who do you work with?

What do they say?

“Matt provides a fresh, insightful perspective not only raising interesting questions but helping you answer them. He's my go to guy whenever we need extra firepower on a brief.”
– Zac Schwarz, co-founder of Glimpse

“Matt cuts through the clutter quickly, to get to really sharp and interesting insights and ideas that always add a lot to any brief. And he's great to work with....you can't ask for more than that!”
– Tom Farrand, co-founder of Swarm

“Just want to say a massive thank you for your input on this - really helped us get ready for the campaign. And I think its helping 'upskill' our team in a more effective comms approach for us overall. So thanks for challenging/moving us forward. ”
– Zahra Davidson, founder of Enrol Yourself

What do you bring to the party?

I love to learn and make stuff.

I’m a founder and I’ve been freelancing as a creative strategist in the social impact / sustainability / brand purpose space for the last five years. Before that I worked in advertising for four years. I studied maths at university.

I bring learnings from experiments with my own projects. In 2017 I started an event where the audience are the speakers, called Special Guest, and I grew it to three events a month before the pandemic sent it into hibernation in 2020.

Photo credit: Edi Whitehead

Since then I’ve been learning how to build and automate digital things with "no-code" tools like Zapier, Webflow, Google Sheets, and Parabola. I used what I’ve learnt to design and build an automated jobs board, called Damn Good Jobs, that scans 70+ websites every morning to surface jobs that are good for people and the planet.

I’m often on the move; all of my belongings fit in one bag. When I lived in London I experimented with different places to live – a warehouse with 30 people, backpackers hostels in central London, and a boat on Regent’s Canal – before I discovered that I could live rent-free by looking after people’s cats and homes while they holidayed. I lived for two years this way, in more than 25 houses, with many more cats (my high score was five cats in one house). I shared what felt like a cheat code in The Metro, The Guardian, and ITV London News, and I tested a platform idea to match holidaying homeowners with artists who need the space.

How do you work?

I work remotely from my Macbook. I’m familar with remote working tools like Slack, Google Drive, Zoom, and Trello. I’ve taught myself how to use creative production tools like Photoshop, Canva, Premiere Pro, Webflow, and Wordpress, to make basic graphics, videos, and websites.

I’m currently in Indonesia (BST+7) so I can be available for meetings before 12pm BST.

Thank you!

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